What is Digital Marketing | Step by Step Tutorial

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Digital Marketing

Digital Marketing is a type of online marketing where we promote our product, website or brand through digital devices such as laptop, smartphones and tablets etc..

Digital Marketing


We should also aware of Tranditional marketing, So

What is Traditional marketing

Tradition marketing a type of marketing where we can grow our business through television, telephone, shops, newspaper, postcard, radio and many ways

Advantage of Digital marketing over Traditional Marketing


S. No.
Digital Marketing
Traditional Marketing
1.
It is cost effective
It is very costly
2.
We can target to any area of world
We can target only local area for this
3.
We can Track its record online through different types of technology
We cann’t track it



Digital Marketing types

Digital Marketing is done through different methods like seo sem, smm, smo, E-mail marketing, Youtube Marketing.

To Know more about Seo and Smo Click here

Now we will talk about Search engine marketing(Sem) and Social media Marketing(smm), Email Marketing.


  • Search Engine Marketing
Search Engine Marketing is a paid way of promoting websites, product, brand on Search Engine through advertising. Like we can use google adwords for google and Bing adwords for Bing Search Engine etc 
  • Social Media Marketing
Social Media Marketing is also a paid ways of promoting websites, product, brand through Social sites like facebook, instagram, linkedin, google+ etc. I think through smo and smm we can get most of the customer. And facebook is the best social network for promoting.

  • E-Mail Marketing
In today's world many people using and open email through their smartphones, laptop and tablet's. And through email marketing we can get most of the customer quickly. For Email marketing best and free software are Omnisend, Sender, MailChimp etc.


YouTube Marketing

Last and the best, YouTube Marketing or Video Marketing, most popular ways to get traffic or promote brand or website after facebook. Vimeo is also popular for Video Marketing.

Software used in Digital Marketing

Their are many software used in tracking website's. Some of these are as follow's 

  • Google Analytics - free for use, visit Google Analytics Tutorial
  • Google Adwords - free for use
  • Google Search Console - free for use
  • ahref - free trail, after that paid
  • alexa - free trail, after that paid
  • Semrush - free trail, after that paid
  • Moz - free trail, after that paid


If any queries remain, plz comment below...

Thanks for reading


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